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UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">战略目标是战略定位的具体化,相对于战略定位,企业的战略目标更加具有操作意义。设计企业不仅应该有具体的战略目标,˜q˜åº”该努力徏讑֟ºäºŽæˆ˜ç•¥çš„企业目标½Ž¡ç†ä½“ç³»åQŒé€šè¿‡˜q™ä¸ªå·¥å…·æ¥æŽ¨˜q›æˆ˜ç•¥çš„实施ã€?/span></p><p><section style="margin: 0px 16px 10px; padding: 0px; max-width: 100%; letter-spacing: 0.544px; white-space: normal; background-color: rgb(255, 255, 255); min-height: 1em; text-align: center; font-family: "Helvetica Neue", Helvetica, "Hiragino Sans GB", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 36px; color: rgb(244, 242, 242); overflow-wrap: break-word !important;"><em style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;">â€?/em></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 36px; color: rgb(238, 84, 8); overflow-wrap: break-word !important;"><em style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"> </strong></strong></em></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 36px; color: rgb(234, 103, 38); overflow-wrap: break-word !important;"><em style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;">1</strong></strong></em></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 36px; overflow-wrap: break-word !important;"><em style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(217, 33, 66); overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"> </strong></strong></strong></span></em></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 36px; color: rgb(244, 242, 242); overflow-wrap: break-word !important;"><em style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;">â€?/em></span></section><section style="margin: 0px 16px 15px; padding: 0px; max-width: 100%; font-size: 17px; letter-spacing: 0.544px; white-space: normal; background-color: rgb(255, 255, 255); min-height: 1em; text-align: center; line-height: normal; font-family: "Helvetica Neue", Helvetica, "Hiragino Sans GB", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38); font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; letter-spacing: 0.544px; color: rgb(238, 84, 8); font-size: 20px; overflow-wrap: break-word !important;">数字模板</strong><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; letter-spacing: 0.544px; color: rgb(238, 84, 8); font-size: 20px; overflow-wrap: break-word !important;"></strong></span></section></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-family: å¾®èÊY雅黑, "Microsoft YaHei"; font-size: 15px; letter-spacing: 2px;">设计企业应该有战略目标,战略目标可以从企业地位(在行ä¸?区域/集团内)、胦务指标、äh力资源发展、科技创新、业务结构、市场开发、投资风险控制、信息化å»ø™®¾ä»¥åŠä¼ä¸šå†…部的员工权益、文化徏讄¡­‰æ–šw¢æ¥è®¾å®šã€?/span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-family: å¾®èÊY雅黑, "Microsoft YaHei"; font-size: 15px; letter-spacing: 2px;">æ€ÖM½“来说åQŒæˆ˜ç•¥ç›®æ ‡çš„划分¾l´åº¦å¯ä»¥æœ‰å¾ˆå¤šç§åQŒå¯ä»¥ä»Žæ—‰™—´çš„角度划分(˜qœæœŸç›®æ ‡ã€ä¸­æœŸç›®æ ‡ã€è¿‘期目标)åQŒä¹Ÿå¯ä»¥ä»Žç®¡ç†èŒèƒ½çš„角度划分åQˆæ„¿æ™¯ä‹É命、经营指标、管理指标等åQ‰ã€?/span><br style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"/></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38);"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">战略目标到底是具体好˜q˜æ˜¯æ¨¡ç³Šå¥½ï¼Ÿä¹Ÿéœ€è¦æ ¹æ®å…·ä½“情冉|¥å†›_®šã€?/span></strong></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">从时间角度来看,应该˜q‘期清楚åQŒè¿œæœŸæ¨¡¾pŠæˆ–者概略;从原则来看,目标­‘Šæ˜Ž¼‹®è¶Šå¥½ï¼Œä½†çŽ¯å¢ƒæ˜¯åŠ¨æ€çš„åQŒæˆ‘们很难清晰地定义出未来十òq´ã€äºŒåå¹´åŽå…·ä½“要做的事情åQ›ä»Žå†…容角度来看åQŒæ„¿æ™¯ã€ä‹É命很重要åQŒä½†åªèƒ½æ˜¯å¤§è‡´æ–¹å‘,会相å¯ÒŽ¨¡¾pŠï¼Œè€Œç»è¥æŒ‡æ ‡ä»¥åŠæ”¯æ’‘经营的½Ž¡ç†æŒ‡æ ‡ž®Þp¦å…·ä½“明确åQŒç”šè‡Œ™¦æ±‚落到具体的数字上ã€?/span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38);"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">具体而明¼‹®çš„战略目标åQŒè¦ž®½é‡å‡å°‘口号式的语言åQŒé˜˜q°æ¸…楚目标设¾|®çš„目的、可行性以及与之匹配的明确的实现时间表ã€?/span></strong></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">同时åQŒç›®æ ‡è¦å¯åˆ†è§£ï¼Œè¦èƒ½åœ¨å¹´åº¦ã€ä¸šåŠ¡ã€äºŒ¾U§ç»„¾l‡ç­‰å±‚面˜q›è¡Œåˆ†è§£åQŒä»Žé›†å›¢å±‚面åˆîCºŒ¾U§å•ä½å±‚面、部门层面,指标能逐步分解、层层推˜q›ã€‚此外还要关注指标的可获取性和可考核性,很多指标看似可行、看似很重要åQŒä½†åœ¨å®žé™…操作中åQŒå¾ˆéš¾ä»Ž¾l©æ•ˆè§’度得到åQŒæˆ–者得到的成本非常高、时间的滞后期很长,˜q™äº›æŒ‡æ ‡åœ¨å®žé™…操作中也会遇到困难ã€?/span></p><p><section style="margin: 0px 16px 10px; padding: 0px; max-width: 100%; color: rgb(51, 51, 51); letter-spacing: 0.544px; white-space: normal; background-color: rgb(255, 255, 255); min-height: 1em; text-align: center; font-family: "Helvetica Neue", Helvetica, "Hiragino Sans GB", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(244, 242, 242); font-size: 36px; overflow-wrap: break-word !important;"><em style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;">â€?/em></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 36px; overflow-wrap: break-word !important;"><em style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(238, 84, 8);"> </span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38);">2</span></strong></em></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(0, 0, 0); font-size: 36px; overflow-wrap: break-word !important;"><em style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(217, 33, 66); overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"> </strong></span></em></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(244, 242, 242); font-size: 36px; overflow-wrap: break-word !important;"><em style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;">â€?/em></span></section><section style="margin: 0px 16px 15px; padding: 0px; max-width: 100%; font-size: 17px; letter-spacing: 0.544px; white-space: normal; background-color: rgb(255, 255, 255); min-height: 1em; text-align: center; line-height: normal; font-family: "Helvetica Neue", Helvetica, "Hiragino Sans GB", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38); font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; letter-spacing: 0.544px; color: rgb(238, 84, 8); font-size: 20px; overflow-wrap: break-word !important;">目标¼‹®å®š</strong><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; letter-spacing: 0.544px; color: rgb(238, 84, 8); font-size: 20px; overflow-wrap: break-word !important;"></strong></span></section></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-family: å¾®èÊY雅黑, "Microsoft YaHei"; font-size: 15px; letter-spacing: 2px;">企业战略可以分äؓ三个层次åQ?/span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-family: å¾®èÊY雅黑, "Microsoft YaHei"; font-size: 15px; letter-spacing: 2px;">æ€ÖM½“战略、经营战略、职能战略ã€?/span><br style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"/></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38);"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">企业æ€ÖM½“战略åQŒæ˜¯ä¼ä¸šæœ€é«˜å±‚‹Æ¡çš„战略åQ?/span></strong></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">作äؓ企业的战略æ€Èº²é¢†ï¼ŒæŒ‡å¯¼å’ŒæŽ§åˆ¶ä¼ä¸šçš„一切行为ã€?/span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38);"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">企业¾lè¥æˆ˜ç•¥åQŒæ˜¯ä¼ä¸šä¸ºå®žçŽ°ç»è¥ç›®æ ‡ï¼Œ</span></strong></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">æ ÒŽ®è‡ªèín的资源状况和所处的市场竞争环境åQŒå¯¹ä¼ä¸šçš„经‹¹Žæ´»åŠ¨è¿›è¡Œæˆ˜ç•¥æ€§è§„划和部çÖv。企业经营战略要服从企业æ€ÖM½“战略ã€?/span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38);"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">企业职能战略åQŒæ˜¯ž®†ä¼ä¸šçš„æ€ÖM½“战略或经营战略分解、细化äؓ具体的行动措施,落到执行层面åQ?/span></strong></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">体现ä¸ø™¥é”€æˆ˜ç•¥ã€äh力资源战略、胦务战略、生产战略、研½I¶ä¸Žå¼€å‘战略、品牌战略等具体战略。职能战略是ä¸ÞZ¼ä¸šæˆ˜ç•¥å’Œä¸šåŠ¡æˆ˜ç•¥æœåŠ¡çš„,所以必™åÖM¸Žä¼ä¸šæˆ˜ç•¥å’Œä¸šåŠ¡æˆ˜ç•¥ç›¸é…åˆã€?/span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgb(51, 51, 51); font-family: -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; letter-spacing: 0.544px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(227, 108, 9); font-size: 16px; letter-spacing: 0.5px; font-family: -apple-system-font, BlinkMacSystemFont, Arial, sans-serif;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; letter-spacing: 2px; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei";"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 16px; letter-spacing: 0.5px; font-family: -apple-system-font, BlinkMacSystemFont, Arial, sans-serif;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei";">â–?/span></strong>1. 目标体系</span></strong></span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">目标体系包括主要æ€ÖM½“目标、经营目标、职能发展目标,˜q™äº›ç›®æ ‡åQŒæœ‰çš„用文字来表达,有的用具体数字来表达。不同规模、不同发展思èµ\的企业,目标内容有差别。我们以某土木设计企业的目标体系ä¸ÞZ¾‹åQ?/span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; color: rgb(234, 103, 38); overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;">该企业在“十四五“战略规划中提出了以下目标:</strong></span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">åQ?åQ‰æ€ÖM½“目标åQŒåˆ°â€œåå››äº””末åQŒå…¬å¸è¿›å…¥å…¨å›½è®¾è®¡ä¼ä¸?0强。(2åQ‰èƒ¦åŠ¡ç›®æ ‡ï¼Œâ€¦â€¦ï¼ˆ3åQ‰ä¸šåŠ¡ç»“构目标,到“十四五”末åQŒåœ¨è¡Œä¸šæ–šw¢åQŒç»¼åˆäº¤é€šç±»ä¸šåŠ¡ä¸ŽåŸŽå¸‚徏设业务新½{‘֐ˆåŒé¢åŸºæœ¬æŒåã^åQ›åŒºåŸŸå¸ƒå±€æ–šw¢åQŒé•¿ä¸‰è§’、京‹z¥å†€ã€ä¸¤òqѝ€æˆæ¸å››å¤§æ ¸å¿ƒåŒºåŸŸæ–°½{‘֐ˆåŒæ€»é¢ä¿æŒ80%以上åQŒåŞæˆ?个超20亿以上规模的­‘…çñ”区域市场åQ›ç»è¥è´¨é‡æ–¹é¢ï¼Œè§„划设计™å¹ç›®åˆåŒé¢è¶…˜q?00万以上的™å¹ç›®æ¯”例辑ֈ°10%åQ›ç‰¹è‰²æ‰“造方面,……;‹¹·å¤–业务斚w¢åQŒâ€¦â€¦ï¼ˆ4åQ‰ç§‘技创新目标åQŒâ€¦â€¦åŠ å¤§ç§‘技创新投入åQŒä¿æŒç§‘技费用不低于上一òq´åº¦è¥ä¸šæ”¶å…¥çš?%。力争获国家¾U§ä»¥ä¸Šç§‘技奖励50™å¹ï¼Œçœéƒ¨¾U§ä»¥ä¸Šä¼˜¿U€å‹˜å¯Ÿè®¾è®¡å’¨è¯¢å¥?00™å¹ï¼Œâ€¦â€¦ï¼ˆ5åQ‰äh力资源目标,以实现老中青äh才结构更加合理、各专业领军人才更加充èƒö、äh力资源管理体¾pÀL›´åŠ å…¨é¢ã€ç»è¥ç”Ÿäº§æ›´å…äh´»åŠ›ã€äh才收入更å…ïL«žäº‰åŠ›ä¸ºæ•´ä½“目标,……(6åQ‰å‘˜å·¥æƒç›Šä¿éšœç›®æ ‡ï¼Œâ€¦â€¦ï¼ˆ7åQ‰æŠ•èµ„风险控制目标,“十四五”期间的投资手段主要采用跟投撬动主营业务的方式,整体投资规模ž®†ä¿æŒåœ¨10亿规模以内,……(8åQ‰è´¨é‡å®‰å…¨ç›®æ ‡ï¼Œ¼‹®ä¿å®Œæˆè‚¡ä†¾å…¬å¸çš„安全质量要求……确保质量安全红¾U¿ç£å¯Ÿå·¥ä½œåˆæ ¼çŽ‡100%、优良率è¾?5%以上åQŒâ€¦â€¦ï¼ˆ9åQ‰èŠ‚能减排目标,……(10åQ‰ä¿¡æ¯åŒ–å»ø™®¾ç›®æ ‡åQŒâ€¦â€?/span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">无论什么方式,目标清楚、切实、有‹È€åŠ±æ€§å³å¯ï¼Œéµåó@所谓的</span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; color: rgb(234, 103, 38); overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;">SMART原则</strong></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">卛_¯åQŒS代表具体åQˆSpecificåQ‰ï¼ŒæŒ‡ç‡W效指标要切中特定的工作指标,不能½W¼ç»ŸåQ›M代表可度量(MeasurableåQ‰ï¼ŒæŒ‡ç‡W效指标是数量化或者行为化的,验证˜q™äº›¾l©æ•ˆæŒ‡æ ‡çš„数据或者信息是可以获得的;A代表可实玎ͼˆAttainableåQ‰ï¼ŒæŒ‡ç‡W效指标在付出努力的情况下可以实现åQŒé¿å…è®¾ç«‹è¿‡é«˜æˆ–˜q‡ä½Žçš„目标;R代表相关性(RelevantåQ‰ï¼ŒæŒ‡ç‡W效指标要与工作的其它目标å…ähœ‰ç›¸å…³æ€§ï¼Œ¾l©æ•ˆæŒ‡æ ‡æ˜¯ä¸Žæœ¬èŒå·¥ä½œç›¸å…³è”çš„åQ›T代表有时限(Time-boundåQ‰ï¼Œ¾l©æ•ˆæŒ‡æ ‡å¿…é¡»å…ähœ‰æ˜Žç¡®çš„截止期限ã€?/span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38);"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">如何选择目标¼‹®å®šçš„角度?</span></strong></span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">战略目标是战略思维的结果体玎ͼŒä¼ä¸šé€šå¸¸æœ‰ä¸¤¿Uæˆ˜ç•¥æ€ç»´åQŒä¸€æ˜¯ç«™åœ¨çŽ°åœ¨çœ‹æœªæ¥åQŒä¼ä¸šéœ€è¦åŸºäºŽç›®å‰å¸‚场和自èín的实际能力来选择自èín的发展目标,大多æ•îC¼ ¾lŸä¸šåŠ¡ã€æ ¸å¿ƒä¸šåŠ¡éƒ½æ˜¯åŸºäºŽè¿™æ ïLš„思维来构建目标的åQ›äºŒæ˜¯ç«™åœ¨æœªæ¥çœ‹çŽ°åœ¨åQŒä¼ä¸šéœ€è¦æ˜Ž¼‹®å¦‚何设定目标,如何构徏资源能力åQŒå¤§å¤šæ•°è½¬åž‹ä¸šåŠ¡éœ€è¦ç”¨˜q™ç§æ€ç»´æ¥æž„建目标。æ€ÖM½“来看åQŒä¼ ¾lŸè¡Œä¸šã€ä¼ ¾lŸä¼ä¸šé‡‡ç”¨ç¬¬ä¸€¿Uæ€ç»´çš„居多,他们既有业务和资源的惯性很大,既有思维的惯性也很大åQŒå¾ˆéš¾èŸ©å‡ºå„¿Uå› ç´ çš„限制åQ›é«˜¿U‘技企业、互联网企业、颠覆规则的企业åQŒé‡‡ç”¨ç¬¬äºŒç§æ€ç»´çš„居多。对于处于行业分水岭关键节点的设计企业,两种思维都需要,只是孰多孰少的选择问题ã€?/span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgb(51, 51, 51); font-family: -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; letter-spacing: 0.544px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(227, 108, 9); font-size: 16px; letter-spacing: 0.5px; font-family: -apple-system-font, BlinkMacSystemFont, Arial, sans-serif;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; letter-spacing: 2px; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei";"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 16px; letter-spacing: 0.5px; font-family: -apple-system-font, BlinkMacSystemFont, Arial, sans-serif;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei";">â–?/span></strong>2. 目标是高好还是低好?</span></strong></span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">企业有自己发展的周期åQŒä¹Ÿå—行业发展周期和¾læµŽå‘展周期的媄响,企业实际能取得的发展成果åQŒå—到这三个斚w¢çš„综合媄响。我国大建筑行业¾låŽ†äº†å²æ— å‰ä¾‹çš„大牛市,从最新的行业¾lŸè®¡æ•°æ®æ¥çœ‹åQŒæˆ‘们认ä¸ø™¡Œä¸šå·²¾låˆ°äº†é¡¶ç‚V€‚按照通常的思èµ\åQŒåœ¨è¡Œä¸šå¢žé•¿ä¸å†çš„外部环境下åQŒä¼ä¸šä¼šé€‰æ‹©ç›¸å¯¹è°¨æ…Žçš„发展策略,讑֮šæ¯”较保守的发展目标。然而,我们却发玎ͼŒž®‘数优秀的设计企业选择了快速发展的½{–ç•¥åQŒæå‡ÞZº†é«˜è¿œçš„发展目标ã€?/span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38);"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">昄¡„¶åQŒè¡Œä¸šå‘展棋åˆîC¸­ç›˜ï¼Œå¯¹äºŽä½ég½¼è€…来è¯ß_¼ŒæŒ‘战也很大,而企业内部对高远目标的争è®ÞZ¹Ÿå¾ˆæ¿€çƒˆã€?/span></strong></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">多数人的困惑都大致相同:要达到这么高的目标,市场支持吗?到底是自å·Þqš„底气˜q˜æ˜¯æ»¡èƒö上çñ”的要求?即ä‹É能拿到这么多业务åQŒåU¦çš„品质能保证吗åQŸä¼šä¸ä¼šåœ¨ä¸šåŠ¡å±‚面赢了战斗,在企业发展层面输了战争?企业的组¾l‡èƒ½åŠ›èƒ½æ”¯æŒå—?˜q…速扩大的业务åQŒéœ€è¦çš„人力资源怎么解决åQŸå³ä½¿äº”òq´çš„目标做到了,也只是发展中的一个阶ŒD늂¹åQŒæœªæ¥å¦‚何持¾l­å¢žé•¿ï¼Ÿ˜q½æ±‚高速增长,意义到底在哪里?</span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">一¾pÕdˆ—的疑问,促ä‹É攀成å¯d的咨询顾问和企业领导者们探讨åQŒäؓ什么要提出高目标?从他们的回答中,大致æ€È»“了四个方面的原因åQ?/span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38);"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">½W¬ä¸€åQŒé«˜å¢žé•¿ç›®æ ‡æ˜¯ä¸¥è‚ƒçš„åQŒä½†åˆæ˜¯½W¼ç»Ÿçš„ã€?/span></strong></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">目标的严肃性,在于其表辄¡š„是坚定、持¾l­çš„快速增长思想。发展是¼‹¬é“理,企业有规模才有地位和话语权,企业¾lè¥è¦æœ‰ä¸€å®šçš„规模来支撑品牌,员工需要在有规模的企业工作。然而,目标又是½W¼ç»Ÿçš„,五年不能实现åQŒä¸ƒå…«å¹´çš„时间能实现的话åQŒå¯¹äºŽä¼ä¸šå‘展而言åQŒä¾ç„¶æ˜¯æ”¶èŽ·ã€?/span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38);"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">½W¬äºŒåQŒé«˜ç›®æ ‡æ˜¯ç»„¾l‡å‘展、能力提升的需要ã€?/span></strong></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: 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!important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38);"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">½W¬ä¸‰åQŒåœ¨˜q½æ±‚高远目标的过½E‹ä¸­åQŒä¼ä¸šçš„文化和能力、员工的思想和能力都会得到极大的‹È€‹z»ï¼Œ˜q™æ˜¯å®žçŽ°ç›®æ ‡˜q‡ç¨‹ä¸­çš„附加倹{€?/span></strong></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">提出目标、äؓ目标åŽÕd¥‹æ–—,即ä‹É没有实现åQŒå¥‹æ–—过½E‹æœ¬íw«çš„价值已¾lå‡ºæ¥äº†ã€‚“我们企业最大的竞争å¯ÒŽ‰‹åQŒä¸å†æ˜¯åŒè¡ŒåQŒè€Œæ˜¯ä¼ä¸šè‡ªå·±åQŒå¯ä»¥è¯´æœ€å¤§çš„挑战是战胜自己”ã€?/span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38);"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">½W¬å››åQŒé«˜ç›®æ ‡ä¹Ÿæ˜¯ä¼ä¸šé¢†å¯¼è€…的“äh生新˜q½æ±‚”ã€?/span></strong></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">有企业的领导者告诉攀成å¯dåQšâ€œå½“初做企业的初衷主要是赚钱混口饭吃åQŒè¿™ä¸ªè¡Œä¸šå“ºè‚²äº†æˆ‘们。”几十年的良性发展,已经让这些企业的领导者实çŽîCº†è´¢åŠ¡è‡ªç”±åQŒäؓ什么在衣食无忧的时候选择¾l§ç®‹å‰è¡Œòq¶æŽ¥å—更大的挑战åQŸâ€œå¥‹æ–—才能找åˆîCh生的价值”,“除了做好企业,我还会做什么?â€?/span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">对于不断˜q½æ±‚新目标的企业和企业领å¯ÆD€…,我们不会质疑åQŒå®žçŽ°ç›®æ ‡è¿‡½E‹ä¸­çš„挑战和风险åQŒä¼ä¸šé¢†å¯ÆD€…比我们˜q™äº›æ—è§‚者更清楚。近7万亿营收规模的设计行业和不断出现的新æœÞZ¼šåQŒä¹Ÿå®Œå…¨èƒ½å®¹¾U³ä»–们的梦想åQŒè€Œè®¾è®¡è¡Œä¸šä¹Ÿéœ€è¦æœ‰æ¢¦æƒ³çš„ähã€?/span></p><p><section style="margin: 0px 16px 10px; padding: 0px; max-width: 100%; color: rgb(51, 51, 51); letter-spacing: 0.544px; white-space: normal; background-color: rgb(255, 255, 255); min-height: 1em; text-align: center; font-family: "Helvetica Neue", Helvetica, "Hiragino Sans GB", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(244, 242, 242); font-size: 36px; overflow-wrap: break-word !important;"><em style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;">â€?/em></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 36px; overflow-wrap: break-word !important;"><em style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(238, 84, 8);"> </span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38);">3</span></strong></em></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(0, 0, 0); font-size: 36px; overflow-wrap: break-word !important;"><em style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(217, 33, 66); overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"> </strong></span></em></span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(244, 242, 242); font-size: 36px; overflow-wrap: break-word !important;"><em style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;">â€?/em></span></section><section style="margin: 0px 16px 15px; padding: 0px; max-width: 100%; font-size: 17px; letter-spacing: 0.544px; white-space: normal; background-color: rgb(255, 255, 255); min-height: 1em; text-align: center; line-height: normal; font-family: "Helvetica Neue", Helvetica, "Hiragino Sans GB", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38); font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; letter-spacing: 0.544px; color: rgb(238, 84, 8); font-size: 20px; overflow-wrap: break-word !important;">从目标到行动</strong><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; letter-spacing: 0.544px; color: rgb(238, 84, 8); font-size: 20px; overflow-wrap: break-word !important;"></strong></span></section></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-family: å¾®èÊY雅黑, "Microsoft YaHei"; font-size: 15px; letter-spacing: 2px;">中国òq›_®‰è‘£äº‹é•‰K©¬æ˜Žå“²å…ˆç”Ÿè¯´è¿‡ä¸€å¥å¹¿ä¸ºæµä¼ çš„话“一‹¹çš„战略、二‹¹çš„执行åQŒä¸å¦‚二‹¹çš„战略、一‹¹çš„执行”,可见马明哲先生对执行的重视ã€?/span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-family: å¾®èÊY雅黑, "Microsoft YaHei"; font-size: 15px; letter-spacing: 2px;">提升企业的执行力åQŒæ˜¯ä¸€ä¸ªç³»¾lŸå·¥½E‹ï¼Œä¼ä¸šæ— æ•°æ”šw©çš„目的和目标都在于此åQŒæ—¢è¦æœ‰‹È€å‘个人潜能的½{–ç•¥åQˆä¸‰™å¹åˆ¶åº¦æ”¹é©ä¸»è¦æ˜¯è§£å†³˜q™ä¸ªé—®é¢˜åQ‰ï¼Œåˆè¦é‡è§†å›¢é˜Ÿå’Œä¼ä¸šçš„执行力徏设ã€?/span><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-family: å¾®èÊY雅黑, "Microsoft YaHei"; font-size: 15px; letter-spacing: 2px;">ž®¤å…¶æ˜¯å¯¹äºŽå¤§åž‹ç»„¾l‡è€Œè¨€åQŒæå‡å›¢é˜Ÿå’Œä¼ä¸šçš„执行力˜qœæ¯”三项制度攚w©è¦å¤æ‚,½Ž¡ç†ä¸“家们在˜q™ä¸ªé—®é¢˜çš„ç ”½I¶ä¸ŠèŠÞp´¹äº†å¤§é‡ç²¾åŠ›ï¼Œä¹Ÿç»™è®¾è®¡ä¼ä¸šæä¾›äº†å…·æœ‰ä¸€å®šä­h值和操作性的½Ž¡ç†å·¥å…·ã€?/span><br style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"/></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38);"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">½Ž€å•å®žç”¨çš„工具是目标管理体¾p…R€?/span></strong></span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word 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max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(234, 103, 38);"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">¾pȝ»Ÿæ€§çš„工具是åã^衡计分卡ã€?/span></strong></span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: 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border-box !important; word-wrap: break-word !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(95, 95, 95); font-size: 15px; font-family: å¾®èÊY雅黑, "Microsoft YaHei"; letter-spacing: 2px; overflow-wrap: break-word !important;">½Ž¡ç†å­¦è€…调研世ç•?00å¼ÞZ¼ä¸šåŽå‘现åQŒæŽ’名第二的战略½Ž¡ç†å·¥å…·æ˜¯åã^衡计分卡åQŒå®ƒçš„科学性无可争议,但是复杂性也增加了它在企业推行的隑ֺ¦ã€?/span></p><p style="margin-top: 0.8em; margin-bottom: 15px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; font-size: 17px; text-align: justify; white-space: normal; background-color: rgb(255, 255, 255); letter-spacing: 1px; line-height: 1.75em; font-family: -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important; overflow-wrap: break-word 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